Partner, Head of Crypto + Fintech


Eric Soufer is a Partner at Tusk Strategies. He leads the firm’s Crypto + FinTech practice group where he manages campaigns on behalf of some of the fastest growing companies in the industry. The practice group, launched in 2021 and recognized by The New York Times, Bloomberg, and Politico, advises clients on state and federal regulatory issues, public policy, and high stakes public relations. Eric also oversees a diverse set of campaigns as the leader of Tusk’s New York practice, including the winning 2021 campaign to bring Bird scooters to New York City and the historic approval of Apex Crypto’s BitLicense in 2022. Apex Crypto is the largest scale crypto entity to have received a BitLicense at time of approval.

Prior to joining Tusk, Eric served as a top adviser to two New York Attorneys General, the New York State Assembly Speaker and a Senate Majority Leader. Eric played an instrumental role in multiple historic campaigns, including the winning campaigns for the state’s first female Attorney General, first African-American Speaker of the State Assembly, and first bi-partisan governing coalition in the State Senate.

Eric is regularly recognized as one of the top public relations and policy professionals in New York by City and State magazine (2019, 2020, 2021, 2022) and is routinely quoted by the Times and other leading publications on political and regulatory issues facing leading national, state, and city office holders.

Prior to his political roles, Eric was employee number two at one of New York’s top crisis management firms. Eric received his B.A. from the University of Rochester and his law degree from American University. He is based out of Tusk’s New York office and lives in the area with his wife and two sons.